Deutscher Universitatsverlag
Absatzsysteme Für Mass Customization (English, Stephan Jäger)
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Book Details
| ISBN-13 | 9783824480531 |
| ISBN-10 | 3824480530 |
Product Description
About the Book
Ausgehend von den Potenzialen der Mass Customization analysiert Stephan Jäger verschiedene Absatzsystemtypen hinsichtlich ihrer ökonomischen Eignung in einem Mass Customization-Konzept und beurteilt sie anhand von "Economies of integration" und "Economies of interaction".
ISBN: 9783824480531
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