
Architekten Zwischen Konzept Und Strategie (English, Eduard Sancho Pou)
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About the Book
In past years, architects have been confronted with a changed market, changed sets of tasks and also new requirements. Which strategies can they adopt to get commissions or spark interest in their projects? With selected examples, the author analyses the processes of individual architects since the 1950s. Beginning with the commencement of marketing in the North American post-war era he proceeds to then cast his view to contemporary times. Transf…
ISBN: 9783920034850
Book Specifications
| ISBN-13 | 9783920034850 |
| ISBN-10 | 3920034856 |
| Publisher | Detail |
| Category | Detail |
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