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Attitude Strength (English, Richard E. Petty | Jon A. Krosnick)
Psychology Press

Attitude Strength (English, Richard E. Petty | Jon A. Krosnick)

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About the Book

Social psychologists have long recognized the possibility that attitudes might differ from one another in terms of their strength, but only recently had the profound implications of this view been explored. Yet because investigators in the area were pursuing interesting but independent programs of research exploring different aspects of strength, there was little articulation of assumptions underlying the work, and little effort to establish a co…

ISBN: 9780805810875

Book Specifications

ISBN-139780805810875
ISBN-100805810870
PublisherPsychology Press
CategoryPsychology Press

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