Averaged American (English, Sarah E. Igo)

About the Book

Americans today "know" that a majority of the population supports the death penalty, that half of all marriages end in divorce, and that four out of five prefer a particular brand of toothpaste. Through statistics like these, we feel that we understand our fellow citizens. But remarkably, such data--now woven into our social fabric--became common currency only in the last century. Sarah Igo tells the story, for the first time, of how opinion poll…

ISBN: 9780674027428