Gabler Verlag
Beschwerdemanagement Excellence (English, Bernd Stauss | Andreas Schöler)
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Book Details
| ISBN-13 | 9783409123839 |
| ISBN-10 | 3409123830 |
Product Description
About the Book
Die meisten Unternehmen wissen inzwischen: Nur wer professionell mit Beschwerden umgeht, kann Kunden auf Dauer binden. Wie aber sieht die Praxis tats�chlich aus? Die Studie "Beschwerdemanagement Excellence" pr�sentiert erstmals Informationen zum Stand des Beschwerdemanagements in deutschen Gro unternehmen. Basis bildet eine Befragung von 149 Firmen aus dem Business-to-Consumer-Markt, die vom Lehrstuhl f�r Dienstleistungsmanagement der Katholische…
ISBN: 9783409123839
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