Management
Blueprint for Your Library Marketing Plan (English, Patricia H. Fisher | Marseille M. Pride)
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Product Description
About the Book
Drawing on the authors' experience in marketing and as librarians and trustees, this book offers a step-by-step programme to get any library up to speed with minimal angst. Reproducible forms and worksheets, quick start tips, strategies and models from other libraries enhance this library-focused handbook.
ISBN: 9780838909096
Book Specifications
| ISBN-13 | 9780838909096 |
| ISBN-10 | 0838909094 |
| Publisher | ALA Editions |
| Category | Management |
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