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Communicator-in-Chief (English, John Allen Hendricks | Robert E. Denton | Jody C. Baumgartner)-69% OFF
Society & Social Sciences

Communicator-in-Chief (English, John Allen Hendricks | Robert E. Denton | Jody C. Baumgartner)

By John Allen Hendricks | Robert E. Denton | Jody C. BaumgartnerLexington Books
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Book Details

ISBN-139780739141052
ISBN-100739141058

Product Description

About the Book

Communicator-in-Chief examines the role of new media technologies such as e-mail, Twitter, Facebook, MySpace, YouTube, blogs, video games, texting and the Internet in the historic 2008 presidential campaign. Politicians of the twenty-first century will use the Obama campaign's new media technology strategy to not only communicate with the electorate, but also raise money and motivate voters to go to the polling places on election day.

ISBN: 9780739141052

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