Clarendon Press
Creating Better Futures (English, James a. Ogilvy | Peter Scwartz)
₹2,872
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Book Details
| ISBN-13 | 9780195146110 |
| ISBN-10 | 0195146115 |
Product Description
About the Book
As a founder and managing director of Global Business Network, James Ogilvy helped develop the technique of scenario planning, which has become an integral part of strategic thinking in both business and government. Now Ogilvy shows how we can use this cutting-edge method for social change in our own neighborhoods. In Creating Better Futures, Ogilvy presents a profound new vision of how the world is changing--and how it can be changed for the bet…
ISBN: 9780195146110
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