Gabler Verlag
Der Transfer Der Marktorientierung Über Hierarchieebenen (English, Florian Kraus | Prof Dr Michael Lingenfelder | Alois Rhiel)
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About the Book
Florian Kraus entwickelt ein vier Forschungsebenen umfassendes Untersuchungsmodell zur Übertragung der Marktorientierung über verschiedene Hierarchieebenen und den Einfluss auf die Kunden.
ISBN: 9783834913210
Book Specifications
| ISBN-13 | 9783834913210 |
| ISBN-10 | 3834913219 |
| Publisher | Gabler Verlag |
| Category | Gabler Verlag |
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