Deutscher Universitatsverlag
Electronic Retailing (English, Maria Madlberger)
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Product Description
About the Book
Maria Madlberger verbindet die Disziplinen Marketing und Wirtschaftsinformatik und untersucht das Wesen von E-Commerce, E-tailing und Multichannel-Retailing.
ISBN: 9783824479931
Book Specifications
| ISBN-13 | 9783824479931 |
| ISBN-10 | 3824479931 |
| Publisher | Deutscher Universitatsverlag |
| Category | Deutscher Universitatsverlag |
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