Gabler Verlag
Handbuch Investor Relations (English, Roland Könen | Dirk Deutscher Investor Relations Kreis)
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Product Description
About the Book
Die Entscheidung eines Investors f�r oder gegen eine Investition steht am Ende eines komplexen Prozesses der Informationsgewinnung und -verarbeitung, der seinen Ausgangspunkt bei der unternehmensspezifischen Kommunikation hat. Insofern kommt der zielgerichteten, systematischen und kontinuierlichen Gestaltung des Informationsaustausches zwischen Unternehmen und den einzelnen Mitgliedern der Financial Community eine strategische Bedeutung zu. In de…
ISBN: 9783322903440
Book Specifications
| ISBN-13 | 9783322903440 |
| ISBN-10 | 3322903443 |
| Publisher | Gabler Verlag |
| Category | Gabler Verlag |
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