Guilford Press
Implicit Measures of Attitudes (English, Bernd Wittenbrink | Norbert Schwarz)
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Book Details
| ISBN-13 | 9781593854027 |
| ISBN-10 | 1593854021 |
Product Description
About the Book
Increasingly used in social and behavioral science research, implicit measures aim to assess attitudes that respondents may not be willing to report directly, or of which they may not even be aware. This timely book brings together leading investigators t
ISBN: 9781593854027
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