Brookings Institution Press
Intangibles (English, Baruch Lev)
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Product Description
About the Book
This book is the first comprehensive, scientifically based study of the nature and impact of intangibles. Weaving case studies and real-world examples with contemporary business theory, Baruch Lev - establishes an economic framework to analyze managerial and investment issues concerning intangibles; - surveys the impact of intangibles on corporate performance and market values, including management difficulties, risk, questions of property rights…
ISBN: 9780815700937
Book Specifications
| ISBN-13 | 9780815700937 |
| ISBN-10 | 0815700938 |
| Publisher | Brookings Institution Press |
| Category | Brookings Institution Press |
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