
Management
Integrating Art and Creativity into Business Practice (English, Giovanni Schiuma | Antonio Lerro)
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Product Description
About the Book
Adaptability and sustainability are key factors in the success of any business in modern society. Developing unique and innovative processes in organizational environments provides room for new business opportunities. Integrating Art and Creativity into Business Practice is a key reference source for the latest scholarly research on the tools, techniques, and methods pivotal to the management of arts and creativity-based assets in contemporary or…
ISBN: 9781522520504
Book Specifications
| ISBN-13 | 9781522520504 |
| ISBN-10 | 1522520503 |
| Publisher | Business Science Reference |
| Category | Management |
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