Leadership
Inter-Organizational Trust for Business-To-Business E-Commerce (English, Pauline Ratnasingam)
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Product Description
About the Book
Internet use for business-to-business e-commerce is expected to grow at spectacular rates. Many experts feel that perceived lack of trust in e-commerce transactions on the Internet has contributed to the slow adoption of e-commerce in the recent past. This book provides an avenue for managers and researchers to explore, examine and describe interorganizaitonal trust relationships in e-commerce participation. With the identification of trust behav…
ISBN: 9781931777759
Book Specifications
| ISBN-13 | 9781931777759 |
| ISBN-10 | 1931777756 |
| Publisher | IRM Press |
| Category | Leadership |
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