
Interkulturelles Management Westlicher Banken in Südostasien (English, Birgit Kuhles)
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Product Description
About the Book
Birgit Kuhles präsentiert eine umfangreiche kulturorientierte Analyse des spezifischen Umfeldes und der Interaktionen westlicher Banken in den Ländern Singapur, Malaysia und Vietnam, leitet interkulturelle Erfolgsfaktoren ab und formuliert strategische und operative Handlungsempfehlungen.
ISBN: 9783824475681
Book Specifications
| ISBN-13 | 9783824475681 |
| ISBN-10 | 3824475685 |
| Publisher | Deutscher Universitatsverlag |
| Category | Management |
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