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Kommunikation in Ökologischen Unternehmenskrisen (English, Silke Hecker)
Engineering

Kommunikation in Ökologischen Unternehmenskrisen (English, Silke Hecker)

By Silke HeckerDeutscher Universitatsverlag
₹2,779

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Book Details

ISBN-139783824442140
ISBN-103824442140

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About the Book

Die Autorin analysiert Prämissen und Krisenbewältigungspotentiale bei ökologischen Unternehmenskrisen. Bei der Untersuchung des Fallbeispiels erweist sich das Modell der verständigungsorientierten Öffentlichkeitsarbeit geeignet zur Bestimmung kommunikativer Defizite.

ISBN: 9783824442140

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