
Management
Kundenwertmanagement (English, Gunter Eberling)
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Product Description
About the Book
Gunter Eberling führt Ansätze zur Kundenbewertung, zur Kundenwert-steigerung und zu ihrer Implementierung in einer anwendungsorientierten Kundenwertmanagement-Konzeption zusammen.
ISBN: 9783824476527
Book Specifications
| ISBN-13 | 9783824476527 |
| ISBN-10 | 3824476525 |
| Publisher | Deutscher Universitatsverlag |
| Category | Management |
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