Management
Management Der Nachhaltigkeit (English, Georg Matuszek)
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About the Book
Die globale wirtschaftliche Verantwortung liegt sowohl bei Unternehmen als auch bei Konsumenten. Immer mehr kommt es darauf an, wie die Unternehmen ihr Change-Management in Sachen Nachhaltigkeit beherrschen und inwieweit sie aus der Beziehung mit den Konsumenten interaktiv lernen. Das Buch zeigt neue Techniken des Nachhaltigkeitsmanagements auf und verweist auf die faszinierenden Möglichkeiten, globale Verantwortung in der Werte-Ökonomie durchzu…
ISBN: 9783658022891
Book Specifications
| ISBN-13 | 9783658022891 |
| ISBN-10 | 3658022892 |
| Publisher | Springer Gabler |
| Category | Management |
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