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Marketing Und Gesellschaft (English, W. F. Fischer-Winkelmann | R. Rock)
Management

Marketing Und Gesellschaft (English, W. F. Fischer-Winkelmann | R. Rock)

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Das 1. Wuppertaler Wirtschaftswissenschaftliche Kolloquium (WWK) vom 27.-29. Juni 1975 des Fachbereichs Wirtschaftswissenschaft der Gesamthochschule Wuppertal gab Betriebs-, Volks-und anderen Sozialwissenschaftlern die Gelegenheit, Marketing- probleme im weitesten Sinne zu diskutieren. Dieser gemeinsame, die traditionellen Fachgrenzen ignorierende kritische Diskurs bot sich an, da sich seit längerem andeu- tete, da sich die im Zusammenhang mit de…

ISBN: 9783409609814

Book Specifications

ISBN-139783409609814
ISBN-103409609814
PublisherGabler Verlag
CategoryManagement

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