Deutscher Universitatsverlag
Marktausbreitung Neuer Konsumgüter (English, Richard Klophaus)
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Product Description
About the Book
In einem mikroökonomisch fundierten Diffusionsmodell wird die Marktausbreitung eines neuen Konsumgutes als Ergebnis interdependenter Lern- und Entscheidungsprozesse von beschränkt rationalen Konsumenten abgebildet.
ISBN: 9783824462339
Book Specifications
| ISBN-13 | 9783824462339 |
| ISBN-10 | 3824462338 |
| Publisher | Deutscher Universitatsverlag |
| Category | Deutscher Universitatsverlag |
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