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Optimales Online-Marketing (English, Stefan Hoffmann)
Management

Optimales Online-Marketing (English, Stefan Hoffmann)

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About the Book

Kein Global Player kann es sich in Zukunft leisten, nicht im World Wide Web (WWW) des Internet vertreten zu sein. Stefan Hoffmann zeigt auf, welche Business-Möglichkeiten das Internet den Unternehmen bietet und wie diese optimal in das klassische Marketing eingebunden werden.

ISBN: 9783824467327

Book Specifications

ISBN-139783824467327
ISBN-103824467321
PublisherDeutscher Universitatsverlag
CategoryManagement

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