Economics
Purposive Diversification and Economic Performance (English, John T. Scott)
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Product Description
About the Book
This book examines product-line diversification of large manufacturing firms. It introduces and applies methodology that discerns groups of manufacturing industries related by complementarities in production, marketing, distribution, and research and development activities. Manufacturing firms intentionally vary production to exploit these complementarities, and Professor Scott uses evidence from U.S. manaufacturing to explore hypotheses about su…
ISBN: 9780521430159
Book Specifications
| ISBN-13 | 9780521430159 |
| ISBN-10 | 0521430151 |
| Publisher | Cambridge University Press |
| Category | Economics |
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