Springer
Storytelling (English, Karin Thier)
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Product Description
About the Book
Dieses Buch erklärt praxisnah, wie Storytelling, eine Methode des narrativen, auf Geschichten und Erzählungen beruhenden Wissensmanagements, in allen betrieblichen Handlungsfeldern - vom Qualitäts- über das Informations- bis zum Change Management - eingesetzt werden kann: Beteiligte werden zu abgeschlossenen Projekten befragt, die Antworten werden in leicht verständliche, spannende Geschichten verpackt - und so wird das im Unternehmen vorhandene…
ISBN: 9783662492055
Book Specifications
| ISBN-13 | 9783662492055 |
| ISBN-10 | 3662492059 |
| Publisher | Springer |
| Category | Springer |
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