Management
Strategisches Flughafenmanagement (English, Michael Trumpfheller | Prof Dr Hans-Christian Pfohl)
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About the Book
Zur Ausgestaltung des strategischen Flughafenmanagements stützt sich Michael Trumpfheller auf Ansätze des strategischen Managements und unterscheidet die Flughafentypen Hub-Flughafen, O&D-Flughafen und Low-Cost-Flughafen anhand ihrer strategischen Positionierung und Wertschöpfung. Fallstudien der Flughäfen Frankfurt/Main, Köln/Bonn, Münster/Osnabrück und Frankfurt-Hahn bestätigen die Anwendbarkeit der entwickelten Typologie und bieten die Basis f…
ISBN: 9783835004788
Book Specifications
| ISBN-13 | 9783835004788 |
| ISBN-10 | 3835004786 |
| Publisher | Deutscher Universitatsverlag |
| Category | Management |
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