Gabler Verlag
Systemisches Dienstleistungsmanagement (English, Markus Nini)
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Book Details
| ISBN-13 | 9783834925565 |
| ISBN-10 | 383492556X |
Product Description
About the Book
Markus Nini untersucht Dienstleistungsbeziehungen als eigenständige soziale Entitäten. Er leitet den Bedarf für einen Paradigmenwechsel im Dienstleistungsmanagement ab und zeigt mit einem Gestaltungsmodell am Beispiel der Automobilindustrie einen alternativen Ansatz auf.
ISBN: 9783834925565
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