
The Business of Media Distribution (English, Jeff Ulin)
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Product Description
About the Book
Written by the insider who headed sales for Lucasfilm across distribution markets and managed the release of Star Wars Episode III, this is the first book to show how all related media distribution markets, including television, video and online, work together and independently to finance and maximize profits on productions. It demystifies how an idea moves from concept to profits and how distribution quietly dominates an industry otherwise groun…
ISBN: 9780240812007
Book Specifications
| ISBN-13 | 9780240812007 |
| ISBN-10 | 024081200X |
| Publisher | MIXIG |
| Category | Management |
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