
The Business of TV Production (English, Craig Collie)
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Product Description
About the Book
Television is the dominant mass medium of the current era. Its lifeblood in whatever form it takes is content - the programs it broadcasts to the public. This book is an insider's view of the business of production of TV programs, for university-level courses and for those in the industry wanting to upgrade their skills. It is the story of the TV producer, and the leadership of creative people, the management of resources of production (including…
ISBN: 9780521682381
Book Specifications
| ISBN-13 | 9780521682381 |
| ISBN-10 | 052168238X |
| Publisher | Cambridge University Press |
| Category | Management |
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