Business & Economics
Virtual Social Identity and Consumer Behavior
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Product Description
"Virtual social identity and consumer behavior" by Solomon, Michael R.;Wood, Natalie T, published by Routledge. pt. 1. The virtual experience -- pt. 2. Consumer behavior in virtual worlds -- pt. 3. Avatar creation and appearance -- pt. 4. Person perceptions in virtual worlds. Book details: (xv, 230 pages) : illustrations pages, published 2015. Order now on BookShops.in with fast, reliable delivery across India.
Book Specifications
| ISBN-13 | 9780765623959 |
| ISBN-10 | 0765623951 |
| Publisher | M E Sharpe Inc |
| Language | english |
| Print Length | 230 pages |
| Category | Business & Economics |
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