Deutscher Universitatsverlag
Wachstumsstrategien in Der Medienbranche (English, Andreas Spiegel | Prof Dr Max J. Ringlstetter)
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Product Description
About the Book
Andreas Spiegel überträgt in einem theoriegeleitet-explorativen Forschungsdesign Erkenntnisse der Wachstumsforschung auf medienspezifische Problemstellungen und stellt neue Ansätze der Marktbearbeitung vor.
ISBN: 9783835005587
Book Specifications
| ISBN-13 | 9783835005587 |
| ISBN-10 | 3835005588 |
| Publisher | Deutscher Universitatsverlag |
| Category | Deutscher Universitatsverlag |
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