Columbia University Press
Where There Are Asians, There Are Rice C (English, Yoshiko Nakano)
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Product Description
About the Book
This is the first English-language book to focus on the electric rice cooker and the impact it has had on the lives of Asian people. This account of the rice cookers globalization aims to move away from Japan-centric perspectives on how Made in Japan products made it big in the global marketplace, instead choosing to emphasize the collaborative approach adopted by one Japanese manufacturing giant and a Hong Kong entrepreneur. The book also highli…
ISBN: 9789888028085
Book Specifications
| ISBN-13 | 9789888028085 |
| ISBN-10 | 9888028081 |
| Publisher | Columbia University Press |
| Category | Columbia University Press |
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