Rosenfeld Media
Content Everywhere (English, Sara Wachter-Boettcher)
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Product Description
About the Book
Care about content? Better copy isn't enough. As devices and channels multiply-and as users expect to relate, share, and shift information quickly--we need content that can go more places, more easily. Content Everywhere will help you stop creating fixed, single-purpose content and start making it more future-ready, flexible, reusable, manageable, and meaningful wherever it needs to go.
ISBN: 9781933820873
Book Specifications
| ISBN-13 | 9781933820873 |
| ISBN-10 | 193382087X |
| Publisher | Rosenfeld Media |
| Category | Rosenfeld Media |
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