Rosenfeld Media
Search Analytics for Your Site (English, Louis Rosenfeld)
₹5,480
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Book Details
| ISBN-13 | 9781933820200 |
| ISBN-10 | 1933820209 |
Product Description
About the Book
Any organization that has a searchable web site or intranet is sitting on top of hugely valuable and usually under-exploited data: logs that capture what users are searching for, how often each query was searched, and how many results each query retrieved. Search queries are gold: they are real data that show us exactly what users are searching for in their own words. This book shows you how to use search analytics to carry on a conversation with…
ISBN: 9781933820200
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