Management
Cultural and Technological Influences on Global Business (English, Bryan Christiansen | Ekaterina Turkina | Nigel Williams)
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About the Book
Technology is a key driver behind the effects of contemporary globalization on business and other organizations worldwide. Understanding this phenomena in connection with the impact of cultural variations can help improve business and product life cycles in an era in which corporate capital and liquidity buffers must be increased for unexpected developments in global markets. Cultural and Technological Influences on Global Business is a leading p…
ISBN: 9781466639669
Book Specifications
| ISBN-13 | 9781466639669 |
| ISBN-10 | 1466639660 |
| Publisher | Business Science Reference |
| Category | Management |
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