Kogan Page
Luxury World (English, Mark Tungate)
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Product Description
About the Book
Discover the strategies behind luxury brands, including how they position themselves as truly elite products or services, who their customers are and how they retain them, and what the future holds
ISBN: 9780749452636
Book Specifications
| ISBN-13 | 9780749452636 |
| ISBN-10 | 0749452633 |
| Publisher | Kogan Page |
| Category | Kogan Page |
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