Management
Preismanagement Im Anlagengeschäft (English, Nico Reiner)
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About the Book
Nico Reiner entwickelt einen Ansatz für das Preismanagement im Anlagengeschäft, bei dem die Bestimmung des Angebotspreises im Mittelpunkt steht. Er analysiert transaktions- und preistheoretische Grundlagen in Hinblick auf geeignete Konzepte und erarbeitet einen entscheidungsorientierten Ansatz zur Angebotspreisbestimmung.
ISBN: 9783824475599
Book Specifications
| ISBN-13 | 9783824475599 |
| ISBN-10 | 3824475596 |
| Publisher | Deutscher Universitatsverlag |
| Category | Management |
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