Management
Verhaltensorientiertes Innovationsmanagement (English, Burkard Wördenweber | Marco Eggert | Markus Schmitt)
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About the Book
Das Buch beschreibt und erkl�rt die 5 Prinzipien des verhaltensorientierten Innovationsmanagements: Rhythmus - Stellhebel - Reframing - Innerer Kompass - Impuls. Mit ihnen l�sst sich das unternehmerische Potenzial in Organisationen aktivieren und Innovation zur Gewohnheit machen. Dabei steht der Mitarbeiter im Zentrum der �berlegungen. Wie erleben Individuen, Gruppen und Organisationen die Innovation? Wie pr�gt individuelles Verhalten die Durchse…
ISBN: 9783642232541
Book Specifications
| ISBN-13 | 9783642232541 |
| ISBN-10 | 364223254X |
| Publisher | Springer |
| Category | Management |
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