Communicating When Your Company Is Under Siege (English, Marion Pinsdorf)

Name: Communicating When Your Company Is Under Siege (English, Marion Pinsdorf)
SKU: isbn-9780823217847
Price: 3103.00 INR
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ISBN: 9780823217847

By Marion PinsdorfFordham University Press

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Book Details

ISBN-13	9780823217847
ISBN-10	0823217841

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About the Book

Marion Pindsdorf's prescription to prevent a corporate disaster is: "when public health and safety are involved, tell it all and tell it fast." This book is a guide for companies large and small for surviving a public crisis. It is a battle tested guide written by a veteran public relations expert that is packed with information on working with the media during a corporate public crisis. Pindsdorf uses specific cases as examples of how to and how…

ISBN: 9780823217847

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