
Storytelling for User Experience (English, Whitney Quesenbery | Kevin Brooks)
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Product Description
About the Book
We all tell stories. It's one of the most natural ways to share information, as old as the human race. This book is not about a new technique, but how to use something we already know in a new way. Stories help us gather and communicate user research, put a human face on analytic data, communicate design ideas, encourage collaboration and innovation, and create a sense of shared history and purpose. This book looks across the full spectrum of use…
ISBN: 9781933820477
Book Specifications
| ISBN-13 | 9781933820477 |
| ISBN-10 | 1933820470 |
| Publisher | Rosenfeld Media |
| Category | Rosenfeld Media |
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